The Flack

The Flack™ for Friday, October 17, 2025

The Flack highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.

We hope you enjoy, and we always welcome your feedback.

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What To Know About The New Pentagon Press Rules – The Pentagon has updated its press access policy, raising concerns among news organizations that the new rules will limit journalists’ ability to cover the military. While the Pentagon has relaxed some of the initial restrictions, the Reporters Committee for Freedom of the Press and the Pentagon Press Association (PPA) still have concerns the revised policy will pose a significant impediment to media efforts to cover the Pentagon. Time has the story.

Who Is Bari Weiss? CBS News’ New Editor-In-Chief Is A Vocal Critic of Legacy Media – Bari Weiss, a prominent journalist and entrepreneur, has been appointed as the new editor-in-chief of CBS News. This move comes after Weiss co-founded The Free Press, a news site known for its criticism of mainstream media and left-leaning “woke” culture. Weiss has a history of working at prestigious media outlets like The Wall Street Journal and The New York Times, where she faced controversy over her conservative-leaning views. NPR explains.

Is ‘Going Viral’ Dead? – “In the future, everyone will be famous for 15 minutes” is a quote often attributed to Andy Warhol, although some debate its origin. It has become a commentary on how mass media, especially with the rise of reality television and the internet, can give temporary notoriety to many people. Of course the rise of social media took this to a new level. A quick video could go viral and make someone instantly famous, but now that’s starting to change. Grab a coffee as The New York Times takes a deep look.

Young People Are Falling In Love With Old Technology – What’s old is new again. That’s often been the case with fashion and pop culture, and today it’s becoming the case with technology. It may have started with vinyl records, but now flip phones, digital cameras, CDs and more are making a comeback, particularly with younger consumers. The Wall Street Journal takes a look.

Media Companies Thought Late Night TV Was Irrelevant. Kimmel Proved Them Wrong – Late-night television has historically been a space for comedic innovation and a connection to younger audiences, with hosts like David Letterman and Conan O’Brien pushing the boundaries of the medium. That said, late-night programming has struggled to maintain its relevance in recent years, facing challenges from new media platforms. However, the recent controversy surrounding Jimmy Kimmel’s suspension and the outpouring of support for him may be a sign that late-night TV can still matter to viewers and can learn to “save itself.” NPR has the story.

 

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Feed Your Head:

Lost Chapter Of Beat Writer Jack Kerouac’s Cult Classic On The Road Discovered In Mafia Boss’s Files

Why Are The Microphones On Social Media So Small?

The Finance Nerd Who Might Be College Football’s Next Great Quarterback

 

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flack

noun

: one who provides publicity

flack

verb

: to act as a press agent or promoter for something

The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.