The Flack™ highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.

The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.

flack

noun

: one who provides publicity

flack

verb

: to act as a press agent or promoter for something

The FlackThe Flack™ for Friday, July 10, 2026
July 10, 2026

The Flack™ for Friday, July 10, 2026

Liquor Stocks Are Priced For A Big Tobacco Moment; Agency Bosses Say The AI Gap With Clients Is Only Getting Wider; Opinion: A Great University Undermines Its Mission; Why 60 Minutes Staffers Are Becoming ‘Increasingly Anxious’ Ahead Of The New Season
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