The Flack highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.
We hope you enjoy, and we always welcome your feedback.
************************
The MAHA-Friendly App That’s Driving Food Companies Crazy – It seems that everywhere you look in grocery and convenience stores, people are holding up their phones to products. But they aren’t taking pictures. They’re likely using Yuka, the free app that allows users to scan barcodes on food and cosmetics to determine the product’s overall healthiness. The app gives a score of “bad” to “excellent” and suggests healthier alternatives. And it’s a PR nightmare for the big food companies. The Wall Street Journal digs in.
Designers Do A Double Take At The Lettering On Pope Francis’ Tombstone – The death and funeral of Pope Francis dominated the news earlier this month. However, there was a peculiar controversy over, of all things, the arrangement of the letters on his tombstone. The New York Times explains.
Is This The ‘Manosphere’ For Women? – For the past year or so we’ve all heard plenty about the “manosphere” – a loosely defined group of podcasts and other media aimed primarily at a young male audience. And the attention has been warranted as Joe Rogan, Theo Von and others have been some of the fastest growing and most influential of any podcast. And some feel they may have helped decide the 2024 presidential election. That said, Dear Media is taking an entirely different approach, and it appears to be working. The New York Times has the story.
5 Navy SEAL Strategies To Turn Stress Into Success In Any Situation – The U.S. Navy Seals are synonymous with high-pressure performance. Their secret? Their ability to tap into the human capabilities that we all possess. Fast Company takes a closer look into how these capabilities can be trained, honed and applied in any environment.
New York Times Posts Gains In Advertising And Subscription Revenue – It’s been painful to watch daily newspapers get decimated over the past decade; however, there are a few glimmers of hope as evidenced by The New York Times. It appears The Gray Lady has literally figured it out.
************************
Feed Your Head:
Governors, Actors And A Talking Frog: Here’s Who’s Speaking At Graduation
Meet The Meme Maker Behind The Conclave’s Most Viral Moments
************************
flack
: one who provides publicity
flack
: to act as a press agent or promoter for something
The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.