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The Flack™ highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.

The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.

flack

noun

: one who provides publicity

flack

verb

: to act as a press agent or promoter for something

The FlackThe Flack™ for Friday, May 16, 2025
May 19, 2025

The Flack™ for Friday, May 16, 2025

The MAHA-Friendly App That’s Driving Food Companies Crazy; Designers Do A Double Take At The Lettering On Pope Francis' Tombstone; Is This The ‘Manosphere’ For Women?; 5 Navy SEAL Strategies To Turn Stress Into Success In Any Situation; New York Times Posts Gains In Advertising And Subscription Revenue

The Flack™ for Friday, May 2, 2025

By The Flack
Who Is Aaron Parnas? He's The Guy Breaking News To Gen Z; Cross Pendants Have Become A Hot Accessory In The White House And Beyond; ‘60 Minutes’ Chastises Its Corporate Parent In Unusual On-Air Rebuke; Theo Von Dismantles The Interview Show; Opinion: Trump Attacking Fed Chair Jerome Powell Is A Public Relations Ploy — And It’s Working; Big Marketers Like Mastercard, PepsiCo And Nissan Are Rethinking Pride Marketing
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The Flack™ for Friday, March 21, 2025

By The Flack
OXO Fought Back Against The Black Spatula Panic. People Defected Anyway.; Grammar Fans Flock To A Film About Participles And Gerunds; Target Was The Cool Place To Shop. Now It’s Everyone’s Favorite Target.; There's A Good Chance Your Kid Uses AI To Cheat; Stop Saying 'I Think' – To Sound Confident And Influence People, Use This 'Subtle But Powerful' Swap
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