The Flack highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.
We hope you enjoy, and we always welcome your feedback.
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Is McDonald’s Quarter Pounder Too Big To Fail? – After the recent E. coli outbreak, McDonald’s has stopped selling the iconic Quarter Pounder in 12 states. The outbreak, which has killed one person and hospitalized 22, was believed to be caused by the onions that top McDonald’s burgers. So, will the Quarter Pounder survive? The New York Times takes a look.
Washington Post’s Bezos Defends Decision To End Presidential Endorsements – Earlier this week The Washington Post announced it would not be endorsing a U.S. presidential candidate. The decision has resulted in the cancellation of more than 200,000 subscriptions and the resignation of three of the paper’s editorial board. Jeff Bezos explains the decision.
Costco Has A Magazine And It’s Thriving – Costco is the third largest retailer in the U.S. behind only Amazon and Walmart. Most people know that. But what you might not know is the company also publishes the country’s third-largest magazine. And it’s growing. The New York Times has the story.
France Has Met The Enemy And They Are ACRONYMS – FYI, France is overrun by acronyms. Throughout French society nearly all political parties, universities, companies and organizations are known simply by a jumble of letters. The acronym problem has gotten so bad French President Emmanual Macron is now trying to rein them in. The Wall Street Journal looks at the issue.
Welcome To Chaos Packaging – Companies are selling sunscreen in whipped cream cans, gin in motor oil cans and perfume in window cleaner spray bottles. “Chaos packaging,” as it’s come to be called, is real, and it may be here to stay. The Wall Street Journal takes a deep look at this bizarre trend.
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Feed Your Head:
Seven Takeaways From Joe Rogan’s Interview With Trump
Three Ways To Respond To Questions You Don’t Want To Answer
Deep Read:
Somewhere Amid The Frappuccinos, Fans Say Starbucks Lost Something
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flack
: one who provides publicity
flack
: to act as a press agent or promoter for something
The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.