The Flack highlights changes and trends in the news, examples of communications practices, and content we at BYRNE PR thought you might find useful.
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Americans Who Mainly Get Their News from Social Media Are Less Knowledgeable — Social media has changed many aspects of society. Today, social media is among the most common sources for people — particularly young adults — to get their political news. This new Pew Research Center analysis finds those who rely most on social media for political news tend to be less likely to closely follow and have knowledge of major news stories, such as the coronavirus outbreak and the 2020 presidential election.
Four Storytelling Techniques to Bring Your Data to Life — Today, data drives nearly all business decisions, from the price of hotel rooms to the timing of Starbucks Pumpkin Spice Latte. If it is your role to communicate data insights, you’ll have more success if you can tell the stories behind the numbers. In this insightful piece from MIT Sloan Management Review, Nancy Duarte describes four storytelling techniques leaders can use to help their audiences understand the data and the opportunities it presents.
Mastering the Art of Persuasion — Convincing an audience to change their thinking and/or their behavior can be extremely difficult. That said, there are several simple, strategic steps you can take to persuade any audience to your way of thinking. In this Harvard Business Review IdeaCast, Johah Berger, professor at the Wharton School of the University of Pennsylvania, explains how to do it effectively.
Remember These 6 Facial Expression Tips When Presenting — When presenting, body language and facial expressions matter as much as the content itself. Leveraging the power of proper facial expressions can show your passion, keep your audience engaged and get them excited about the ideas you’re presenting. This quick guide by Nicole Lowenbraun will help you maximize your performance.
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An Obituary Worth Reading:
Pete Hamill, Quintessential New York Journalist, Dies at 85
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flack
: one who provides publicity
flack
: to act as a press agent or promoter for something
The word flack was first used as a noun meaning “publicity agent” during the late 1930s. According to one rumor, the word was coined in tribute to a well-known movie publicist of the time, Gene Flack.